Marx Imports has evolved into a world class importer of specialty and premium meats with a focus on animal welfare. Whether it is 100% grass-fed beef from New Zealand, or rabbits bred in Spain, its products grace the shelves of national retail chains, and as main ingredients in major food products. As the company grew and changed, the branding hadn't kept up. I lead the visual update including logo and brand identity, print material, website, and a vast library of sales literature.
Role: Creative Director